Job Board

• FMCG Experience 
• Strong Analytical Skills
• Based in Jeddah

About the role:

We are looking to appoint a Brand Manager in Jeddah to take ownership of a key snacks category, driving brand growth through a mix of strategic thinking and hands-on execution. This is a pivotal, mid-career role suited to a commercially minded marketer who can combine creativity with strong analytical capabilities. 

Key Responsibilities:

• Lead the development and execution of brand and marketing strategies across the snacks portfolio
• Manage end-to-end campaigns including ATL, BTL, and digital initiatives
• Drive brand growth through strong commercial and analytical decision-making
• Analyse business performance, extract insights, and translate them into actionable plans
• Work closely with sales, supply chain, procurement, and other stakeholders to drive SKU performance
• Manage creative development including campaigns, content, and celebrity collaborations
• Ensure strong in-market execution across all channels
• Support new product launches and portfolio expansion initiatives
• Monitor market trends, competitor activity, and consumer insights
• Collaborate with internal teams to align marketing plans with business objectives

Key Ingredients:

• Due to Saudization, this role is only open to Saudi Nationals
• Minimum 5 years of experience in FMCG marketing
• Strong analytical mindset with the ability to interpret data and drive decisions
• Proven experience managing ATL and BTL campaigns
• Ability to work cross-functionally in a complex organisation
• Strong communication and stakeholder management skills
• Growth mindset with a proactive and driven personality
• Experience within food or snacks categories is preferred

Please note, only candidates with relevant experience will be contacted to discuss the position in more detail.