Job Board

Food People is looking for a commercially driven Trade Marketing Manager (International) to join a leading FMCG company based in Dubai. The role supports international business operations through effective trade marketing execution, distributor engagement, and commercially focused marketing initiatives.

The successful candidate will translate marketing strategies into practical market activities, working closely with commercial teams, external partners, and distributors to improve market visibility and support sales growth.

This position requires a hands-on marketer with exceptional presentation capabilities, strong commercial awareness, and advanced proficiency in AI tools to support efficient marketing execution and senior management reporting.

Key Responsibilities

• Develop and implement trade marketing initiatives across international markets, ensuring alignment with commercial objectives.

• Work closely with external distributors and commercial partners to coordinate marketing activations and promotional activities.

• Adapt and coordinate marketing materials, artwork, and promotional assets to support local market requirements.

• Oversee the development and execution of point-of-sale materials and other trade marketing initiatives to strengthen market visibility.

• Prepare professional executive presentations, commercial reports and business updates for senior management.

• Utilize advanced AI tools to enhance presentation development, marketing content creation, and reporting efficiency.

• Manage marketing budgets and evaluate campaign effectiveness, ensuring investments contribute to measurable commercial outcomes.

• Coordinate external agencies, creative partners, and vendors to ensure timely and effective execution of marketing activities.

• Support distributor marketing plans and promotional initiatives to improve market penetration and commercial performance.

• Collaborate with internal commercial and marketing stakeholders to ensure consistent execution and alignment with business priorities.

Key Ingredients

• Must have relevant marketing experience within FMCG or a closely related consumer goods environment, with strong exposure to trade marketing and commercial execution.

• Must demonstrate advanced proficiency with AI tools, particularly Claude or comparable platforms, and strong prompting skills.

• Must have exceptional presentation development skills, including creating professional executive decks and commercially focused business presentations.

• Must possess strong commercial acumen, with an understanding of marketing budgets, return on investment, and sales performance.

• Must demonstrate excellent communication and stakeholder management skills, with the ability to engage effectively with senior leadership and external partners.

• Must be fluent in English, with excellent written and verbal communication skills.

• Must demonstrate a practical, humble, execution-focused mindset, with the ability to manage multiple priorities independently.

• Preferably has experience supporting international markets and managing trade marketing activities through third-party distributors.

Please note that only candidates with relevant experience will be contacted to discuss the position in more detail.